The Fortalyst Formula

People

Growth changes what your team needs from roles, ownership, and leadership. What worked when everyone could keep everything in their heads may stop working as the business gets busier.

What Fortalyst looks for

We look at who owns what, where responsibilities overlap, where decisions get stuck, and where too much depends on one person.

What it can look like

The owner is still the answer to everything. Team members are capable but unclear on ownership. Two people are doing the same work. Important tasks fall between roles. The first instinct is to hire, even though the real problem may be structure.

What we are trying to solve

Clear ownership, better use of the people already in the business, stronger role definition, and a team structure that can support the next stage of growth.

Why this matters

Fortalyst does not look at people in isolation. A problem here may be connected to another part of the business, which is why we look at the full Formula before deciding what needs to change.

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